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PIM URL Attribute Type

 
A URL attribute is designed to store HTTP and HTTPS links or URL.  The URL attribute supports collections.  Multiple URLS may be stored in one attribute. Examples of URL data that may be stored in a PIM include URL to the manufacturer web site, URL to a product's owners manual, the URL to a products Material Data Saftey Sheet (MSDS) or the Url to additional information about the product on an external web site.
 
A URL product attribute refers to a specific attribute or field that allows the inclusion of URLs (Uniform Resource Locators) within the product data. It provides a way to link products to external web resources, such as websites, documents, images, videos, or other online content.
 
URL product attributes are used to enhance product information by providing direct access to additional resources or related content. A few common use cases for URL product attributes in a PIM are:
 
Product Website: The URL attribute can be used to specify the official website or landing page of a product. This allows users to quickly navigate to the product's dedicated web page for more detailed information, purchasing options, or customer reviews.
 
Product Documentation: Manufacturers often provide product documentation, user manuals, or technical specifications in digital formats. The URL attribute can be used to link to these resources, allowing users to access and download relevant documents directly from the PIM.
 
Product Images: URLs can be used to link to product images stored in an external image hosting service or content delivery network (CDN). This enables the display of high-quality images within the PIM, improving the visual representation of products.
 
Product Videos: If a product has accompanying videos, the URL attribute can be used to link to video hosting platforms (such as YouTube or Vimeo) or to the product's dedicated video page. This allows users to view product demonstrations, tutorials, or promotional videos.
 
Related Products or Accessories: URLs can be used to link products to their related items or accessories. For example, a PIM may include a URL attribute for cross-selling purposes, allowing users to easily navigate to complementary or compatible products.
 
By leveraging URL product attributes in a PIM, businesses can provide comprehensive and connected product information to customers, enhancing their understanding and overall experience. It enables users to access additional resources, visuals, and multimedia content directly from the product data, facilitating informed decision-making and improving engagement.
 
PIM URL Attribute Type
1

Label

1. Label
Friendly display name for the attribute displayed in the PIM editing user interface. Additionally labels are consumed by the brand portal and are visible to users who browse product data via the brand portal.
2

Attribute Name

2. Attribute Name
The actual field name that the attribute is stored as in the Product Information Management System. This value will be used by end points and will be returned as the field name in channels and feeds unless otherwise mapped to a different field name using views.
3

Description

3. Description
Helpful description of the purpose of the attribute stored in the PIM. Assists data entry personnel by proving information about what attribute data is stored in the PIM.
 
 
4

Group

4. Group
Group provides multiple functions in the user interface, brand portals, connected channels, feeds and web sites.  In the user interface Group allows attributes to be Grouped together for easy editing and display.  The screenshot below demonstrates grouping of attributes with the "Group" Dimensions - Packaging" displayed for editing.  All attributes that belong to the group are displayed together.  Please refer to the Product Attribute Groups help topic for more information.  For information on how groups are used by brand portals refer to the Brand Portals help topic.
 
5

Indexable

5. Indexable
The contents of the attribute can be indexed. Indexes are used for applying sort order and is different from the "Searchable" property which indexes data elements differently to allow searching on the contents of the attribute data.  Indexing does not allow the ability to search.
6

Collection

6. Collection
A collection is where multiple data values are grouped together and assigned to an attribute. If multiple text values will be stored in the attribute for a product SKU then set this value to true.  If one text value will be stored in the attribute per product SKU then set this value to false.