Mobile Commerce (m-commerce)

The buying and selling of goods and services through wireless handheld devices such as smartphones and tablets.

What is Mobile Commerce (m-commerce)?

Mobile Commerce, commonly known as m-commerce, refers to the process of buying and selling goods and services through mobile devices such as smartphones and tablets. It allows consumers to engage in online transactions anytime and anywhere using their mobile devices with internet connectivity. M-commerce has revolutionized the way people shop and conduct business by providing a convenient and accessible platform for e-commerce activities on mobile platforms. With the increasing number of mobile users globally, businesses have recognized the immense potential of m-commerce in reaching a wider audience and enhancing customer engagement. Mobile commerce applications offer features like mobile wallets, in-app payments, and mobile-optimized websites to streamline the purchasing process and provide a seamless shopping experience for users. The convenience, flexibility, and personalization offered by m-commerce have significantly contributed to its rapid growth and widespread adoption by both businesses and consumers. As technology continues to advance, m-commerce is expected to further evolve and shape the future of online retail and digital transactions.